• ISBN13: 9780470525463
  • Condition: Nеw
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Product Description
Tһе era οf online video һаѕ arrived—now mаkе іt work fοr уουr business Iח tһе last year, tһе world οf online video exploded. Hollywood ɡοt іחtο tһе game, professional actors аחԁ writers joined іח, аחԁ independent producers looked tο find tһеіr niche. Now, companies аrе wide awake tο tһе opportunities fοr product аחԁ brand promotion аѕ well аѕ customer engagement. Sο һοw ԁο уου want tο fit іחtο tһе חеw online video universe? Tһе mυѕt-һаνе guide… More >>

Gеt Seen: Online Video Secrets tο Building Yουr Business

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5 Responses to “Get Seen: Online Video Secrets to Building Your Business”
  1. RonR says:

    Steve Garfield’s extensive experience with web video in all of its respects makes this a valuable read for anyone wanting to use video on the internet to get their message across. More social media oriented than commercial video production guide but there is a lot to learn from this book as it will allow you to take some short cuts from Steve’s experience. Recommended! Ron

    Rating: 4 / 5

  2. J. Muller says:

    It does have lots of info and tips on how to do what the title/subtitle promises. It also has plenty of specific suggestions and recommendations for what equipment to buy. Unfortunately, there are only a few reviews of several models of a category, and those cover only a few models. That may not be so bad, as a book with many reviews would become very long and unnecessarily complicated. For example, for simple, convenient video recording of interviews, just get a late model Flip HD (the book does not actually say that, but in so many words does)! That is a lot simpler than considering the endless details of every camcorder on the market.

    What the book does not have are details of how to code a blog that contains videos. (In other words, it will tell you to copy-and-paste the link from YouTube to your blog, but it does not attempt to give you sample PHP-SQL code to make your own Web site with blog and video capabilities.) The book never promises to do that, so it is not a negative; I just mention it to inform.

    I very much enjoyed reading and re-reading the book, and I would recommend it to those for whom the title holds interest.
    Rating: 4 / 5

  3. Get Seen: Online Video Secrets to Building Your Business adds to the ‘New Rules of Social Media’ series and examine success stories of companies using online video. It provides a series of plans and tools businesses can use to successfully market to their customers on the social web, teaching readers how to record, edit and export videos as well as where to post them. Any business interested in video blogging applications and potentials needs this.

    Rating: 5 / 5

  4. Jesse Luna says:

    Get Seen is a MUST for anyone looking at doing online video. I’ve been following Steve Garfield’s work for almost two years now and couldn’t wait to pick up a copy of Get Seen and pour through it. This book doesn’t just talk about how important video will be, it shows you step-by-step how to use the tools. You learn practical tips, expert analysis on the best ways to use cameras, Web sites, and social media tools.

    I highly recommend Get Seen and you owe it to yourself to also follow up and follow Steve’s blog, Twitter account, and other digital trails.
    Rating: 5 / 5

  5. J.R. says:

    This book had way more in it than I anticipated. I was looking for some tips on what types of hardware and software to get to make some videos and this book goes way beyond that to give lots of info on pretty much anything you’d want to know about how to make an online video and then what to do with it. I’d recommend this book.
    Rating: 5 / 5

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